Agile deployments to – a visual summary

Building on the recent ‘Agile continuous delivery in the cloud’ 4-part series on this blog, this post summarises our approach to agile deployments to

I was recently in a meeting explaining our release and deployment process to some internal stake-holders and found that sometimes a picture really can say a thousand words, and a visual representation can describe the topic nicely. So this post will be short and sweet, and I’ll let the image below do the talking.

Let’s quickly consider getting products to market; in our context this means new features, enhancements, and updates to the website – doing the right thing, in the right way, over and over, continuously improving

Our ethos of 'doing the right thing, in the right way, over and over, continuously improving' explained
Our ethos of ‘doing the right thing, in the right way, over and over, continuously improving’ explained

If you have any questions, queries or feedback on this or any of our 4-part series on Agile continuous delivery in the cloud, please do leave a comment below. Thanks.


  1. Hi Tariq,

    I assume you are doing these on your personal servers. How can one follow these processes for running their own websites, I know some hosting companies are offering Staging options for safe-development but what process should we adopt for it?

    Appreciate your help.


    1. Hi Sarah, as we are cloud hosted via AWS, its relatively quick, easy and inexpensive for us to spin up clone production environments to safely develop and test new features for the website and then when we are done, we simply terminate them. From our experience, the challenge is to keep our global release pipe-line, (especially pre-prod) an exact match of LIVE production, else QA and testing will not flush out all hidden bugs and gremlins before deployment. I am not sure how you would be able to do this with 100% confidence if your dev environments were third party hosted ? All the best and let us know if there is anything further we could help or advise you with, Rgds Tariq

  2. Hi guys – have you been looking at Diamond Geezer’s blog about Bow Road bus stops? Check it out and see if you can get this fixed by 5pm today – shouldn’t be too difficult!

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